Fueling Your Potential

LPL Financial (Nasdaq: LPLA) was founded on the principle that the firm should work for the advisor, and not the other way around. Today, LPL is a leader in the markets we serve,*supporting nearly 29,000 financial advisors, and approximately 1,100 institution-based investment programs and 570 independent RIA firms nationwide. We are steadfast in our commitment to the advisor-centered model and the belief that Americans deserve access to personalized guidance from a financial advisor. At LPL, independence means that advisors have the freedom they deserve to choose the business model, services, and technology resources that allow them to run their perfect practice. And they have the freedom to manage their client relationships, because they know their clients best. Simply put, we take care of our advisors, so they can take care of their clients.

No. 1 Independent Broker-Dealer in the U.S (Based on total revenues, Financial Planning magazine 1996-2025); No. 1 provider of third-party brokerage services to banks and credit unions (2020-2021 Kehrer Bielan Research & Consulting Annual TPM Report); Fortune 500 Company as of June 2021. LPL and its affiliated companies provide financial services only from the United States.

For more information about LPL Financial, visit www.lpl.com.

Anna Kendrick LPL Business Journal Ad
Exterior view of LPL Financial building with a modern design, gray stone wall, and silver signage, front garden with red flowers, glass windows reflecting trees, and a cylindrical metallic column. San Diego, California.
A modern multi-story office building with glass windows and the logo "LPL Financial" on the top corner, under a partly cloudy blue sky. There is a parking structure on the right and some greenery in the foreground.
A modern office building with a glass facade, reflecting in a small pond in the foreground, under a clear blue sky.